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GBUS 698A: Graduate Project/Consulting

This guide supports students in GBUS 698A, the MBA Consulting Project.

MBA Librarian

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Lindsay Hansen Brown

LA and Valley news resources

LAPL business databases and directories

Los Angeles Public Library has a world class collection to support business research. Plus you can use it even after you graduate!

Residents of the City of Los Angeles may apply for an e-card online, but anyone with a California ID may get a physical card. More info is on their website.

To find the business resources, go to Research & Homework Help and check the boxes for Business and Company Information.

Some databases to consider are:

  • Data Axle Reference Solutions (formerly known as ReferenceUSA)
  • Gale Business (Demographics Now, Plan Builder, etc.)
  • Hoover's Company Profiles
  • Leadership Connect
  • Legal Information Reference Center
  • Nexis Dossier
  • Standard Rate and Data Services (SRDS)
  • Statista
  • Value Line Library

LAPL also has a helpful guide, Entrepreneurs and Small Business, which combines library and freely available resources.

SWOT Analysis

Porter's Five Forces

Essential databases for consulting

PESTEL Analysis

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