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GBUS 600: Analysis of Contemporary Organizations

Newspapers and popular magazines

Porter's Five Forces

Library databases

You can use OneSearch to find anything in the Library (books, films, articles, etc.). To do more targeted searching for articles, case studies, and more, use business-specific databases. Whenever you use a database or access something remotely via the Library, you need to log in. As graduate students, you have access to all of these resources, but if you are not authenticated as a CSUN student, you may be asked to pay for content. If you ever have problems logging in, ask for help!

Magazines from LAPL

With a library card from Los Angeles Public Library (or most public libraries in the United States), in addition to checking out e-books and e-audiobooks, you can check out magazines using Overdrive. You can then read these magazines using a computer or tablet. Here is an example of some business/finance magazines that are available.

Journals

To find a specific journal, such as Journal of Marketing, use OneSearch's Journal tool.
Once you find a journal, you will see your points of access:

You will need to log in with your Portal ID and password.

Then you can search for articles just within that specific journal.

Your other option is to search in a database (such as ABI/Inform)  for articles from a variety of journals.

Unsure if a journal is peer-reviewed/refereed/scholarly? You can always check using Ulrich's Periodicals Directory. Ulrich's will also tell you if a journal is active, who is on the editorial board (if applicable), and which databases provide access to the journal.

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